It’s one thing to know how important your landing pages are, but another entirely to make them work. Studies have shown that if your landing pages don’t hook readers in a matter of seconds, you’ve lost them for life. This is precisely why businesses the world over outsource SEO to third-party firms with a proven [...]Read More
It’s all well and good to speak about what Google may and may not be looking for in terms of positive SEO practices, but another entirely when an actual Google guru shares insights. That’s why when Mr. Mat Cutts himself speaks, we tend to listen. Over the past few weeks, Cutts has been offering all [...]Read More SEO, seo mistakes
Whilst several American states have legalised the recreational use of Cannabis, online giants such as Google, Twitter, and Facebook have taken a very clear stance against advertising the drug. All networks have commented that they’ll regularly review their advertising policies, and it’s been implied that things might change in the future. Still, experts have commented [...]Read More facebook, google, SEO, twitter
Proving that nothing ever stays the same for long in the world of SEO, Matt Cutts has caused a stir amongst the community by questioning how guest blogging is used to increase search engine rankings. Posting on his own personal blog, he has advised webmasters to stop using guest blogging as a way to gain [...]Read More content marketing, guest blogging, SEO
Reputation management has never been more important for any business with an online presence. These days, every person with an internet connection can say pretty much anything they like at any time – a right millions exploit to its fullest every day. They aren’t happy with their brand of cola, they tell the world. They [...]Read More reputation management, SEO
It’s one thing to dream up or even to implement a hard-fought program of SEO, but another altogether to make it work. Without the divine ability to predict the future and get everything right way in advance, it is fundamentally impossible for an SEO strategy to be perfect first time around and immediately. Why? Simple [...]Read More SEO, SEO audits
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