In April 2011, Stanford product design student Evan Spiegal stood in front of a group of his peers and presented his idea for ‘Snapchat’, an app that allows users to share photos with friends that would then disappear in a matter of just seconds. If you will, it’s an extension of text messaging that’s similar [...]
Read MoreGreat News! WebSearch SEO clients, subscribers and visitors can now get 15% off SMX London 2013. 15 & 16 May, 2013, at Chelsea Football Club, Stanford Bridge, London. Early bird prices last ’till 15th February Just enter the following discount code during your purchase - WEBSEARCH13 Why attend SMX London 2013? We all know just how [...]
Read MoreThinking about running a Facebook contest for your business? It can be a brilliant business tool, but like everything else when it comes to marketing, it requires a structured and thought-out approach. After all, if you’re giving something away for free, you need to know that you’re going to be able to reap the benefits [...]
Read MoreWe’re all aware that B2B marketing attempts can be greatly aided with Twitter. However, though the number of companies on Twitter is around the 80% mark, we’d imagine less than half of these businesses use it for anything other than sending the odd tweet now and again. Raising your game and improving the value of [...]
Read MoreAny savvy marketer knows that calendar events such as Christmas present an unmissable opportunity to boost the awareness and popularity of a brand. With more and more people using social networks to research their options before making purchases, it makes sense to develop festive campaigns that reach out to a target audience. Here, we take [...]
Read MorePenguin has moved us away from the murky water of black hat SEO and towards more ethical techniques such as social signals. Though, we can’t be sure as of yet how important these social media signals are to SEO, there certainly is a change in their direction. So, what do you need to know? What [...]
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