Capturing your audience’s attention is very important when it comes to your overall conversion rate. After all, what is the point of having a web site if you can’t get people to follow through to your site? It really all comes down the your landing page, and how effective it. There are so many internet [...]
It is the world’s most visited newspaper website. But where does the Daily Mail evolve from here, particularly when it comes to capitalising commercially on the success of its Mail Online website? The Mail Online attracted average daily browser figures of 8.2 million in May, a jump of over 5% on April, according to new [...]
Can chief executive officers (CEOs) employing the “Personal Touch” outperform those who do not? The “Personal Touch” in this case is a digitally connected leadership style; engaging with stakeholders and consumers in a two-way dialogue using digital channels. But only 7% of leaders are using it, according to a new study commissioned by Sitecore, with [...]
News websites have found it difficult to monetise their services as online consumers remain notoriously resistant to the introduction of paywalls. But latest data suggests that a greater proportion of consumers are now willing to pay for online news – although the overwhelming majority still stubbornly choose not to. The findings are of particular interest [...]
Great News! WebSearch SEO clients, subscribers and visitors can now get 15% off SMX London 2013. 15 & 16 May, 2013, at Chelsea Football Club, Stanford Bridge, London. Early bird prices last ’till 15th February Just enter the following discount code during your purchase - WEBSEARCH13 Why attend SMX London 2013? We all know just how [...]
We’re all aware that B2B marketing attempts can be greatly aided with Twitter. However, though the number of companies on Twitter is around the 80% mark, we’d imagine less than half of these businesses use it for anything other than sending the odd tweet now and again. Raising your game and improving the value of [...]
Last updated by Mark Johnson at .