AuthorRank may not have received the same amount of coverage as some of Google’s other changes, but it’s expected to be a very important shift in the way that the search engine works. If you’re looking to improve your rankings, it’s definitely something that you should be thinking about and preparing for. Here, we’ll take [...]
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Google Focusses On Synonyms And Intent
Under the Google system of old, searchers would see results based entirely on the terms that they had typed in. The websites that showed up were the ones that had been optimised for defined keywords, through the creation of keyword optimised content. This is still true, to an extent. Type in the word ‘American Football’ and [...]
Read More google, Google algorithm updates, Local SEO, matt cutts, SEO, social mediaResolving The Issue Of Broken Links
Link Building As Part Of SEO Link building has long been an integral part of the SEO effort made by webmasters. They realise the positive effect that links from high quality websites can have upon their search engine rankings. Apart from generating link worthy content the website owners also link out to valuable sites and [...]
Read More broken link building, broken links, google, search engine rankings, SEOBeware of these SEO Activities
Many entrants to the world of SEO really make some of the fundamental mistakes that can cause notable problems. However, there are some that tend to occur more than others and are easily rectified – here are things for newbies to watch out for. Keyword Repetition Placing the same keyword in each and every page [...]
Read More google, SEO, seo activities, seo mistakesPanda & Penguin Change Perceptions Of High Quality Backlinks
The world of internet marketing has changed beyond recognition since Google introduced the Panda and Penguin updates earlier this year. The algorithm changes were designed to reward the creators of good quality content and eradicate websites promoted in unethical ways. However, many webmasters have been left in limbo, without a solid grasp of the new [...]
Read More DMOZ, google, Panda, Penguin, SEO, social networks, web content, Websearch SEO, YelpGoogle’s Matt Cutts On Over Optimising And Testing Meta Descriptions
Google’s Matt Cutts has become the official face of Google SEO in recent years. While the search giant like to keep their cards understandably close to their chest when it comes to giving ranking factors away, they do occasionally give us some clue what we should be doing to improve search rankings. Perhaps more common [...]
Read More google, matt cutts, over optimisationLast updated by Mark Johnson at .
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+Mark Johnson
- Owner and Founder of WebSearch SEO Ltd. SEO Nerd and determined to help small and medium businesses succeed online.