One of the scariest emails you’ll ever receive from Google – of hopefully won’t receive – is that which informs you of a manual penalty having been discovered as using unnatural links and techniques frowned upon by the powers that be. It’s a horrible feeling and even more so in instances where those in question [...]Read More
‘Why has Google changed?’ and more importantly, ‘What impact are these amendments going to have on our place in Google rankings?’Read More 'Why has Google changed?', B2B, black hat and white hat SEO, DIY SEO, Google Adwords, Google Webspam Team, Google's changes, matt cutts, over optimisation, SEO practitioners
Google’s Matt Cutts has become the official face of Google SEO in recent years. While the search giant like to keep their cards understandably close to their chest when it comes to giving ranking factors away, they do occasionally give us some clue what we should be doing to improve search rankings. Perhaps more common [...]Read More google, matt cutts, over optimisation
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