The potential rewards of running a social media marketing campaign are well documented. If you own a business, it’s more than likely that you’ve considered turning to social media to boost your brand awareness, attract new customers and engage with your target audience. But what if you just don’t have the time or expertise available [...]
Read MoreMany of us have jokingly suggested to friends that we think we may have a social media addiction. It can often seem that not a single day goes by without us needing to log into Facebook, Twitter and other social media sites to catch up with friends, post updates about our lives and find out [...]
Read MoreAs we’re often only reminded when something of major significance happens – the Internet is somewhat like the Wild West as regards rule and law. There are certainly black and white areas, though still 50 shades of grey too. Though it’s quite free, there are still a number of things to most definitely watch out [...]
Read MoreDo you have a social media strategy for your business? In recent years, we’ve seen a massive increase in businesses who are dipping their toes into the world of social media, and we’ve all heard about the benefits that can be reaped. From increased customer engagement and brand awareness to the holy grail of sales [...]
Read MoreGoogle+ Local is the latest addition in a long line of attempts at producing a fully integrated local, social and mobile based app or platform. The new service is the cutting-edge in this ilk of software, and looks to supersede Facebook Places, Foursquare and replace the recently pulled Google Buzz and Places services, in this [...]
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