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Link Building in 2013 [infographic]
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Link Building
Link Building Via Social Media – Three Top Tips and Tricks
Link building has always been one of the most important and potentially powerful tools at the disposal of any SEO expert, which remains just as true today as ever before. However, the problem faced by most these days is that plenty of the tactics and techniques that used to be just fine a few years […]
Who Are You Really Writing For? Back to Basics, not Bots
The more time you spend working in and around the world of online marketing, the greater the impression you get that somewhere along the lines a whole bunch of people lost their way. Ask most of the more seasoned internet marketing pros the world over what matters most when it comes to doing business online […]
Capitalising on SEO Traffic with Supreme Landing Pages – Engage and Convert
Landing pages are for all intents and purposes responsible for about 99% of what happens next – or doesn’t happen, as the case may be. When a reader first hits a website by means of any referral, chances are its respective owners have about 20seconds or less to seal the deal. And it’s not a […]
Can 24/7, real-time marketing seize the moment?
Marketing never sleeps – and that will certainly be true from now on as the trend towards real-time, or ‘moment marketing’ takes hold. One leading Twitter executive says it is going to become increasingly important for brands. But does this mean that they have to be switched on to conversations 24/7? Dara Nasr, head of […]
Content marketing – here to stay, or passing fad?
The rise of content marketing has flourished as consumers shut off to traditional marketing methods. Most consumers can now skip TV advertising, spurn magazine advertising and absorb online data without a second thought for brand messages. But what is content marketing and is it just a passing trend? The Content Marketing Institute describes it as: […]