Landing Page Optimisation

Where potential customers land on your website has a massive impact on conversion rates. First impressions count, and if all the information that they need isn’t there, they’ll quickly be lost to a competitor site. In terms of SEO, landing pages are just as important. Different pages of your website should be optimized for different keywords according to the content and its relevancy.

To help ensure effective optimisation, the SEO Dashboard ‘Landing Page Optimisation' feature crawls the site and lists potential landing pages. Data is provided on all of the important factors that you should be considering, including, meta tag data, internal and external link counts, and how many keywords are ranking for the pages.

With the help of SEO Dashboard, you can ensure that a site never misses out on any potential traffic or sales purely because you hadn’t optimized your landing pages properly.