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  • Posts tagged "matt cutts"

Posts tagged "matt cutts"

Google Focusses On Synonyms And Intent

September 17, 2012 / Mark Johnson / SEO
0

Under the Google system of old, searchers would see results based entirely on the terms that they had typed in. The websites that showed up were the ones that had been optimised for defined keywords, through the creation of keyword optimised content. This is still true, to an extent. Type in the word ‘American Football’ and […]

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google, Google algorithm updates, Local SEO, matt cutts, SEO, social media

Why Has Google Changed?

April 23, 2012 / Mark Johnson / SEO
6

‘Why has Google changed?’ and more importantly, ‘What impact are these amendments going to have on our place in Google rankings?’

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'Why has Google changed?', B2B, black hat and white hat SEO, DIY SEO, Google Adwords, Google Webspam Team, Google's changes, matt cutts, over optimisation, SEO practitioners

Google’s Matt Cutts On Over Optimising And Testing Meta Descriptions

April 8, 2012 / Mark Johnson / SEO
1

Google’s Matt Cutts has become the official face of Google SEO in recent years. While the search giant like to keep their cards understandably close to their chest when it comes to giving ranking factors away, they do occasionally give us some clue what we should be doing to improve search rankings. Perhaps more common […]

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google, matt cutts, over optimisation

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